Strand on the Green, Chiswick

Key facts

Catalogue Number

319
Title

Strand on the Green, Chiswick
Date

1932
Artist

Eve Kirke

Eve Kirke (1900–1969). The most prominent campaign that Shell used throughout the 20th century was one centred on Britain. Shell promoted motoring as a leisure activity, encouraging people to get out in their cars and explore the country. This started in 1925 with the ‘See Britain First’ campaign. In the 1930s Britain continued to be celebrated in the ‘Everywhere You Go’ and ‘To Visit Britain’s Landmarks’ campaigns. These used follies and natural landscapes to tempt the British public to drive out in to the countryside.