Rover P4 110 1963

Key facts

  • Year

    1963

  • Country

    Great Britain

  • Capacity

    2,625cc

  • Cylinders

    In-line 6

  • Valves

    Overhead

  • Output

    123hp @ 5,000rpm

  • Maximum speed

    100mph/160.98kph

  • Price new

    £1,381

  • Owner

    National Motor Museum Trust

  • Manufacturer

    The Rover Co. Ltd

Affectionately nicknamed ‘Auntie Rover’, the P4 series was introduced in September 1949 with the 2,103cc, six-cylinder 75. It built on Rover’s reputation for solid, reliable, saloon cars and was developed into a successful range. 130,000 P4s of all models were produced over a fourteen-year period. They were available with six different sized four- and six-cylinder engines in eight models. The six-cylinder 110 and the less powerful 95 were the final versions, made from 1962 to 1964.

Although the Rover P4 is now seen as traditionally British and rather unexciting, it actually created something of a stir when launched. The inspiration for the new model’s styling came from the Studebakers designed by Raymond Loewy. Rover’s Managing Director Spencer Wilks was impressed by these American cars and had a 1948 Studebaker body mounted on a prototype P4 chassis during trials.

Rated 0 out of 5

A refined, unostentatious saloon with excellent manners

The Motor
30 January 1963
Panoramic view of the first floor of the National Motor Museum

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