How to participate in the centenary celebrations
Details of how you can participate in the Sunbeam 1000hp centenary celebrations will be available soon.
Sunbeam 1000hp Daytona Events
The restored iconic Sunbeam 1000hp will return to Florida's Daytona Beach for the centenary of Sir Henry Segrave's World Land Speed Record on 29 March 2027. This is your opportunity to mark this historic event and see first-hand the re-enactment of the World Land Speed Record attempt.
The Sunbeam 1000hp will be also be on display at Daytona, will take part in a parade, and the car will be the topic of an expert talk and fundraising dinner.
Further details to follow.
An introduction to Daytona Beach
Known for its world-famous beaches, Daytona Beach, Florida offers much more than sun and sand. While its legendary racing heritage remains a major draw, visitors can also enjoy a growing collection of attractions, upscale accommodations, arts and cultural experiences, diverse dining, and outdoor adventures.
Motorsports History at Daytona Beach
Discover more about the Motorsports History at Daytona Beach
Hotels in Daytona Beach
Looking to stay in Daytona Beach for the Sunbeam 1000hp celebrations in March 2027? Browse the Daytona hotels we have partnered with that are offering discounted rates.
Florida Events 2027
Motorsports Hall of Fame of America, Daytona, 16 January - 18 April 2027
The Sunbeam goes on display in the museum located in the grounds of Daytona International Speedway designed specifically to honour the men and women who have been immortalized in the Motorsports Hall of Fame of America.
Sunbeam 1000 HP Evening talk at Motorsport Hall of Fame of America, Thursday 25 March 2027
Join experts and enthusiasts to hear about the fascinating history of the Sunbeam 1000hp. National Motor Museum Senior Engineer, Ian Stanfield, Jon Murden, Chief Executive of the National Motor Museum, and Sunbeam Project Patron, Martin Braybrook give an insight into how the iconic vehicle was conceived, and how technological advancement and the spirit of the age drove heroic drivers to break speed barriers.
Meet the team from the national motor museum at Ormond Garage, Ormond Beach, Daytona, Friday 26 March 2027
An opportunity to meet representatives from the National Motor Museum who have flown from Great Britain to accompany the car.
Tours of The Casements, the winter home of John D. Rockefeller, Saturday 27 March 2027
A chance to tour the former winter home of John D Rockefeller. Segrave and his team were given an audience following their record breaking runs. Owned by The City of Ormond Beach, The Casements has been functioning as the Cultural Center for the community for the past 30 years.
Sunbeam on display at the Spring Daytona Turkey Run, Friday 26 - Sunday 28 March 2027
The Sunbeam 1000hp goes on display at the family friendly weekend where thousands of beautiful classic cars are on show and on sale in the infield of the historic Daytona International Speedway.
Centenary Daytona Beach Run, Monday Morning, 29 March 2027
A historic re-enactment of the World Land Speed Record 100 years after the momentous event in 1927
Sunbeam 1000HP on display at Bandshell, Daytona, Monday afternoon, 29 March 2027
Bandshell is an amphitheatre in Daytona Beach, Florida, United States. It is located at Ocean Avenue, north of the junction of Main Street and Atlantic Avenue.
Commemoration Evening dinner for visitors and dignitaries, Monday Evening, 29 March 2027
An evening to celebrate the centenary of the World Land Speed Record - a landmark historical event.
International Speedway Event (to be confirmed), Wednesday 31 March 2027
More details available soon.
Motorsports Hall of Fame of America, Daytona, Until 18 April 2027
The Sunbeam returns to the museum in the grounds of Daytona International Speedway, before the car's return to Great Britain.
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