The Ford Model T is widely regarded as the car that brought motoring to the masses. Ford’s mass-production methods reduced costs which in turn lowered retail prices. The Model T chassis was easily adapted for a variety of different bodies and was ideal for use as a small commercial vehicle. Motorised delivery vans sped up deliveries and did away with the need to feed and stable horses.
Ford introduced the Model T in 1908 with a British factory being opened at Trafford Park, Manchester in 1911. A delivery van version was successfully marketed in Britain in 1912 but disappointing sales in the USA led to its withdrawal a year later. The Ford Model T van was re-introduced to the UK market in late 1914. As well as complete vans, the chassis was also available to dealers for the fitting of custom-made bodies.
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It is doing the work of two horses and saves me a man to look after them.
Roger J. Sheldon, Baker.1915 Ford brochure.